I RAN THE RADIO SPOTS LET LADIES
IN FREE !!
By Rich
Unger
As Jon Gruden, New Head Coach of the
Tampa Bay Bucs says, " See those Cemetery stones out there, they been
there for 100 years, and you will be under one in 100 so get out and make
something of your life!".
Take Gruden's wisdom and apply it to
your Nightclub.
Your Club is dead, it's almost
buried, and what are you doing to turn it around?
So you bought the Dog and Pony Show
that your Radio Station Salesperson sold you, and you decided No Cover for
the Ladies, and you ran the spots. Guess
what, your Club was still empty......... No Ladies showed up, at least not
enough to even justify what you spent on radio spots.
How many times do I have to tell you
it's not about giving it away? It's
not about the cheapest drink special. It's
not about no cover charge.
Psssssssssst, it's about fun, fantasy
and fantastic promotions. It's about creative contests and
extraordinary events. It's about ALL OF THE ABOVE AND ALL OF WHICH
YOUR NOT DOING FOR YOUR CLUB!!
Here's what your doing wrong:
- Your not open enough nights.
- Your radio spots suck.
- Your DJ sucks.
- Your promotions suck.
- Your Manager sucks.
- Your contests suck.
- Your giving away liquor, beer and
no cover charge and your still empty.
- Your flyers suck.
- You have no excitement, no
enticement to lure patrons in.
- Finally, your burnt out and you
won't admit it.......
Now, Any questions?
I Have some for you, if your such a
savvy club owner and such a dialed in owner, how come your club is half
empty more nights, than you are packed?
If your such a Club Genius, how come
your competitor is packing your lunch?
If your such a successful Club Owner,
why are you always ready to give it away in order to get them in?
If your such a Club Rocket Scientist,
why are you relying on under 21 to pay the bills?
They don't drink, they dress like
slobs, they act like animals, and yet, your dependent upon them to make a
living? What's wrong with this picture?
Don't call me to spill your heart
out, call me if you want to pack your club.
Call Rich Unger at 941-921-7027 or email me RichUnger@promotingnightclubs.com
There is no gray area here, either you want to pack your club, or your
want your competitor to...........
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