How Much Longer Can...

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How Much Longer Can...

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How Much Longer Can Your Club Survive?
By Rich Unger

What's your next big promotion?
What's your next big contest?
What's your next big event?

No, don't tell me, your going to let the same DJ , spin the same old music, and your going to let the same dull, boring, no draw nights, continue with no changes of any kind?

Why would you and why do you spend so much money for a major promotion and then the next week go back to being dead?
Where is your club's intensity?
Where is your "FUN"?

You can have the greatest lights, sound and video, yet if you don't have the "FUN", you have no " MOJO".  Times are tough, no doubt about it.  People want to escape the thoughts of impending war, a tough economy and terrorism.

Patrons can't accomplish that with cheap drinks, and no cover, they don't mind paying for drinks and cover, IF.........you give them the "FUN".

You spend so much on radio, you expect so much in return, but you never use the Jon Gruden strategy, "POUND THE ROCK", you have to change, adjust, modify and respond to your local market, your competition and current trends and lifestyle changes.

You have to "POUND THE ROCK", dial in, dial up and direct it to your market. You are so close to the problem, you can't step back and see the solutions. You refuse to accept change, your too stubborn, too hard headed, and too burnt out.......

I love, I welcome, I embrace taking on the biggest and best club and knocking them down on their tuchus.

I say "BRING IT ON", you don't run from their packed nights, you don't match drink prices, you don't lower cover charge, you don't let patrons in free, WRONG, WRONG, and WRONG AGAIN!

Quite the opposite, you go right after them, you meet them head on. If your backing down and backing up, you may as well, close it up. If your a Bar, a Club, a Restaurant, and your getting slammed and jammed by your Competition, pick up the phone call me, RIGHT NOW, 1-941-921-7027 or

e-mail me, RichUnger@promotingnightclubs.com

But Don't lay over and let your competition bury you..............

 

 

Copyright � 2003 Rich Unger

[ Home ]

This web site, its contents, graphics and text are � 2005, Promoting Nightclubs.com.
All Rights Reserved. For comments, questions, or suggestions about this site, contact the webmaster.

[ Home ]

This web site, its contents, graphics and text are � 2005, Promoting Nightclubs.com.
All Rights Reserved. For comments, questions, or suggestions about this site, contact the webmaster.

[ Home ]

This web site, its contents, graphics and text are � 2005, Promoting Nightclubs.com.
All Rights Reserved. For comments, questions, or suggestions about this site, contact the webmaster.